Bollywood Turns to Romance With I Hate Luv Storys

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It's been long since we had anything close to Dilwale Dulhaniya Le Jaayenge. But the wait just got over as we have newbie icons Imran Khan and Sonam Kapoor pairing with one another in Punit Malhotra's I Hate Luv Storys.

This romantic comedy will be directed by debutante Punit Malhotra and produced under Karan Johar's Dharma Productions. Wondering who is Punit Malhotra? He is none other than the nephew of ace fashion designer Manish Malhotra.

'I hate luv stories' is the aphorism Imran Khan lives by and totally has faith in what he believes in. Imran Khan is the assistant director to Samir Soni who is most celebrated romantic filmmaker of Indian Film fraternity. Imran Khan has little option but to live with larger than life, glossy, cinematic love on an everyday basis. Hell breaks loose when Imran Khan has to get along with his new production designer Sonam Kapoor. Imran plays the role of Jay and Sonam Kapoor plays the role of Simran in the movie. And also to add to it, Sameer Dattani and Samir Soni also would have seen playing pivotal roles in the movie.

The music of the movie has been released and has connected well with the teen age. Musical duo Vishal-Shekhar has delivered one of their best ever. There are 5 original sound tracks in the film followed by 3 remixes.

It's been sometime that Bollywood did not have a great movie reining at the box office. And after the not so good business of Kites, a lot is expected from IHLS. This will be Sonam Kapoor's third release. Although she did not have a good run at the box office with both her former movies but she has become a crowd favorite as the people are longing to see more of her. Both her previous flicks Saawariya and Delhi 6 were big banner big budget movies and also a musically hit film. Akin to the previous ones IHLS also has the music which has already made an impact in the market. Hope this time apart from the music, even the movie does goes on to be a boon to her and mints some money at the box office.

Talking about Imran Khan he sure made an impact with his debut movie Jaane Tu Ya Jaane Na. But, after that he has really found it difficult to catch up with the competition. Both his previous movies Luck and Kidnapped bombed at the box office. But, then again … it's the chocolate boy look that people loved and it's the chocolate boy look that people will get in IHLS. Imran Khan is back in hunt with IHLS. Bollywood has waited quite long for a movie which projects love in a cynical manner yet so positive. Punit has given a fun treatment to the much ridiculed Bollywood romances. Nobody can deny the fact that Bollywood forever has been a domain for romance and love. Yet again the viewers will witness a one of a kind love story which I young, fresh, cheesy and will have all the ingredients of love.



Source by Srinjan Bhowmick

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